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Men, today as never before, are more aware of their appearance. They know that the image plays a definitive role in different elementary areas of daily life, whether in the workplace, in love and even in self-esteem and personal security.
According to plastic surgeon Franklin Peña, two decades ago men accounted for only 5% of the world’s consumption of plastic surgery services, however, today, as it depends more and more on the appearance, the use of aesthetic treatments in them constitutes more 20% of people who benefit from safety and the results offered by plastic and aesthetic surgery.
